A headshot of Alex

My Resume

Alexandra Vasquez Valois - UX/UI Designer

Back to projects

Education

California State Polytechnic University 
‍POMONA, CA
BFA - Graphic Design

Experience

BairesDev
‍UX/UI Designer  |  Feb 2024 - present
- Spearheaded the planning for a new design system, emphasizing its significance and advantages in presentations to top management stakeholders.
- Conducted in-depth discoveries and usability testing initiatives to enhance the efficiency of the CRM internal tool.
‍
dataplor
‍UX LEAD & PM   |  Mar 2021 - Oct 2023
‍- Elevated data verification rates from 30 to 200 monthly datasets by designing internal tools for data processing and visualization.
- Boosted data validation accuracy by 60% through training a multilingual call bot for 100K+ daily calls in Brazil and Mexico. Additionally, designed the complete interface of a web app that validated the call bot's performance.
- Increased revenue significantly by introducing new features, incorporating stakeholder feedback and user insights throughout the end-to-end product development process. Involved in wireframing, UI design, prototyping, and iterative improvements.
- Collaborated with the senior product manager to create and manage product roadmaps for multiple web applications, ensuring timely deliveries through active engagement with the development team.
‍
UX/UI DESIGNER | Jun 2019- Mar 2021
- Led a remote team as the founding designer, steering the design vision for web apps, impactful email campaigns, and front-end features.
- Successfully designed and launched the mobile app in Brazil and Aruba, resulting in increased user adoption and market presence.
- Improved user engagement by introducing a revamped user onboarding tailored for LATAM users. Enhancing the overall user experience and ensuring country-specific regulatory compliance.
‍
docDigitales
‍UX/UI DEVELOPER | Jun 2018 - Jun 2019
- Implemented a user-centric design culture through regular design sprints, resulting in the successful redesign of mobile and web apps.
- Increased website traffic by 30% through the design and implementation of landing pages and a Wordpress blog site, accompanied by A/B tests for optimal performance.
- Launched a new sign-up section for the iOS app by developing screens in Xcode from high-fidelity prototypes, ensuring compliance with Apple's Human Interface Guidelines.
‍
College of Business, Cal Poly Pomona
‍GRAPHIC DESIGNER | Mar 2017 - Jun 2018
‍Applied visual concepts and delivered multiple editorial designs to communicate inspiring ideas to universities across the US.
‍
Kellogg Art Gallery
‍GRAPHIC DESIGNER | Apr 2015 - Mar 2017
‍Designed unique and cohesive campaigns for shows by closely collaborating with a multitude of featured artists. 

Top Skills

Contact me: